Advertising Week 2024 Panel: Scaling AI for Data-Driven Marketing

This Advertising Week panel with experts from Horizon Media and Akkio discusses how to implement AI across diverse marketing organizations and workflows, driving smarter, more efficient campaigns that deliver outsized results and marry AI-powered insight with the best of marketer intuition.

What to Expect

  • Real-world examples of how AI is enhancing audience targeting and optimizing campaign performance at scale
  • How AI bridges the gap between data and creativity, empowering media teams to use insights for more impactful campaigns
  • Best practices for making AI accessible and intuitive for non-experts, removing technical barriers to enable faster decision-making

    Book a demo to see Akkio's AI marketing analytics platform.
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